SWISS MADE PROMOTIONAL AND PRIVATE LABEL WATCHES Your branding on a high quality Swiss watch

Custom Made Watches

Custom made watches

Your custom design

Are you looking for a bespoke watch design to fit your brand/ company or are you launching your own watch brand?
Creating custom made watches is what we do. With over 35 years of experience in Swiss Made watchmaking, Chrono AG is well accomplished in creating and producing custom made watch designs. Our team of qualified designers and developers know everything there is to know about what it takes to create your dedicated watch designs. We take your original design idea and turn it into your bespoke timepiece. From the first brief to the delivery of the final watch we provide a full-service experience.


At the beginning of the journey to developing a bespoke watch is a creative design process during which you will closely work together with our experienced in-house watch designers. Based on your design wishes and technical requirements they will work on a design concept and drawing of the watch.

Technical Development and Prototyping

Once all the aspects of the design meet your wishes they will be translated into technical drawings. Based on these technical specifications, a first prototype of your watch will be manufactured. This is the time your vision will have come to life!

Swiss Made Watch Manufacturing

Once you have fully approved the design, we will start the mass production of your custom watch at our in-house watchmaking workshops where each of your watches is assembled, controlled and packaged manually. By working in this manner, we guarantee the «Swiss Made» quality of all your timepieces, which accurately comply with the official regulations set by the Swiss Federal Council.

Competitive Pricing

Thanks to many years of buying experience and long-standing relationships with our suppliers we are able to offer custom made watches at the best possible price while keeping the quality at high Swiss Made standards.